No credit card · 30-day free trial when you sign up · No obligation
Now supporting Salesforce, HubSpot & Pipedrive

Stop Duplicate CRM Records From Costing You Revenue

Find, review, and merge duplicate Contacts, Companies, Leads, and Accounts across Salesforce, HubSpot, and Pipedrive.

CleanDupTool helps RevOps and sales teams create a single source of truth by detecting duplicate CRM records and generating safe merge recommendations.

  • No installation required
  • Upload CSV in minutes
  • Safe review before merge
  • Works with Salesforce, HubSpot & Pipedrive
Connects to your stack
SalesforceHubSpotPipedriveMS DynamicsSharePointCSV / Excel
The problem

Bad CRM Data Is Quietly Hurting Your Revenue

Duplicate records don't trigger an alarm — they just bleed pipeline, hours, and trust every quarter until someone notices.

  • ×Duplicate contacts lead to duplicated outreach
  • ×Sales reps waste time on the same prospects
  • ×Marketing automation triggers incorrectly
  • ×Reporting becomes unreliable
  • ×CRM trust breaks down across teams
33%

Of your enterprise data is a financial drain

Veritas found that one third of corporate storage is redundant, obsolete or trivial (ROT) data. Stop paying for cloud tiers you already own — delete the duplicates and reclaim the spend.

1.8 hrs/day

Lost per rep to bad CRM data

McKinsey shows reps waste nearly 2 hours every day chasing the right record. CleanDupTool collapses duplicates into one golden record so the right answer is the first one they see.

Everything CRM admins, RevOps and agencies need

4-tier matching waterfall

Exact keys, corporate domain, fuzzy text, and ML-scored name matches — every tier returns a confidence percentage.

Drag-drop CSV ingest

Map your columns to our schema in seconds. UK postcodes and Companies House numbers supported natively.

Side-by-side merge

Conflicts highlighted in amber. Pick a golden record and consolidate into one true source in a single click.

Reclaim licence spend

Track £ reclaimed from eliminated ghost records across Salesforce, HubSpot and Pipedrive seats.

Multi-tenant by design

Row-level security keeps every workspace isolated. Admin and manager roles, full audit trail.

Tunable strictness

Toggle matching rules and dial fuzziness from cautious to aggressive — per workspace, per source.

Detection engine

Advanced Duplicate Detection Engine

Four matching strategies layered into a single waterfall — so you catch the obvious duplicates and the messy ones humans miss.

  • Exact matching (email, phone, domain)
  • Fuzzy matching for names and companies
  • Multi-field record comparison
  • Confidence scoring for safe merging
CRM support

Built for the CRMs You Already Use

S

Salesforce

Detect duplicate Leads, Contacts, Accounts, and Opportunities before they impact reporting.

H

HubSpot

Clean duplicate Contacts and Companies to improve automation and lifecycle accuracy.

P

Pipedrive

Remove duplicate People and Organizations to keep your pipeline clean and reliable.

How it works

Clean Your CRM in 4 Simple Steps

  1. 01Step 1

    Export Your CRM Data

    Upload CSV exports from Salesforce, HubSpot, Pipedrive, or any CRM.

  2. 02Step 2

    Detect Duplicate Records

    Identify duplicates using email, domain, phone, company name, and fuzzy matching.

  3. 03Step 3

    Review Matches

    Inspect duplicate groups with confidence scoring before making changes.

  4. 04Step 4

    Create Golden Records

    Merge duplicates into a single accurate record ready to re-import into your CRM.

Live demo

See Duplicate Detection in Action

CleanDupTool groups similar CRM records and highlights merge opportunities — with a confidence score on every match so you can review before you merge.

3 records1 golden record
cleanduptool · duplicate group #482
RecordStatus
John SmithDuplicate Found
Jon SmithMerge Candidate
J. SmithMerge Candidate
Confidence 94%Merge to golden record
ROI calculator

Understand the Cost of Duplicate CRM Data

Estimate how much time and revenue poor CRM data is costing your team.

Annual cost impact
£81,000
Hours wasted / month
120 hrs
Productivity loss / yr
£72,000
Duplicate records detected
7,500
Security

Secure by Design

Your CRM data is sensitive. CleanDupTool is built so you stay in control at every step — no surprises, no silent merges, no data left behind.

  • GDPR-aware data handling
  • Encrypted uploads
  • No permanent data storage
  • Safe review before any merge action
Pricing

Simple Pricing for Every Team

Starter

For small teams cleaning CRM data

Most popular

Professional

For growing sales and marketing teams

Agency

For consultants and CRM partners

Run a free scan on your CRM in under 5 minutes

Upload a CSV or connect Salesforce, HubSpot or Pipedrive. We'll show you every duplicate cluster and the licence spend you can reclaim — no credit card.